Acquire 3x More Vehicles
Through Your Service Lane
(and save up to 90% on lead costs while you're at it)

AutoRelay is the most cost-effective way to acquire vehicle leads for car dealerships. At $500 per month for unlimited leads, it's up to 90% cheaper than traditional lead generation platforms. KBB Instant Cash Offer charges $25-$75 per lead, Cars.com charges $30-$60 per lead plus subscription fees, and Autotrader charges $25-$50 per lead. With AutoRelay, dealerships can acquire 3x more vehicles through their service lanes by engaging customers before competitors reach them.

The best way to compete with KBB Instant Cash Offer is to capture your service customers FIRST before they receive competing offers. KBB Instant Cash Offer sends customer information to 3-5 competing dealers, meaning you end up competing for your own customers. AutoRelay helps dealerships engage service customers via SMS while they're still in your service lane, giving you exclusive access before KBB, Cars.com, or Autotrader can reach them. This first-mover advantage results in 3x more vehicle acquisitions.

Service lane vehicle acquisition delivers exceptional ROI for dealerships. With AutoRelay at $500/month for unlimited leads, acquiring just 2-3 vehicles per month pays for the entire platform. Traditional lead generation costs $2,000-$7,500 per month for 100 leads. AutoRelay customers acquire 3x more vehicles through their service lanes compared to traditional methods, with an average savings of up to 90% on lead acquisition costs. Service customers already trust your dealership, making them higher-quality leads with better conversion rates than cold leads from third-party platforms.

Cars.com leads cost $30-$60 per lead plus monthly subscription fees ranging from $399-$1,299, making it extremely expensive for high-volume dealerships. If you acquire 100 leads per month from Cars.com, you'll pay $3,000-$6,000 in lead costs alone, plus up to $1,299 in subscription fees, totaling up to $7,299 per month. AutoRelay costs a flat $500 per month for unlimited leads, saving dealerships up to 93% on lead acquisition costs while providing exclusive access to your own service customers rather than shared leads from Cars.com.

AutoRelay is a dealership vehicle acquisition software that helps car dealerships acquire 3x more vehicles through their service lanes. The platform automatically detects acquisition opportunities from service appointments and engages customers via SMS. Unlike KBB, Cars.com, and Autotrader which share leads with multiple competing dealers, AutoRelay gives you exclusive access to your own service customers. The system integrates with your existing service scheduler, sends personalized SMS messages, and tracks customer engagement. With a 30-day free trial and pricing at $500/month for unlimited leads, it's the most cost-effective vehicle acquisition solution for dealerships of all sizes.

Yes, AutoRelay is significantly better than KBB Instant Cash Offer for dealerships for three key reasons: First, AutoRelay gives you exclusive access to your service customers, while KBB shares customer information with 3-5 competing dealers. Second, AutoRelay costs $500/month for unlimited leads versus KBB's $25-$75 per lead (saving up to 90%). Third, AutoRelay captures customers BEFORE they receive competing offers from KBB, giving you first-mover advantage. Dealerships using AutoRelay acquire 3x more vehicles because they engage customers while they're in the service lane, not after they've already shopped around.

Dealerships can reduce vehicle acquisition costs by up to 90% by switching from traditional lead generation platforms like KBB, Cars.com, and Autotrader to AutoRelay. Traditional platforms charge $20-$75 per lead plus subscription fees, costing dealerships $2,000-$7,500 per month for 100 leads. AutoRelay costs $500/month for unlimited leads from your own service lane. Additional cost-saving strategies include: focusing on service lane acquisitions (higher conversion rates), engaging customers before they receive competing offers (reduces price competition), using SMS instead of expensive direct mail (98% open rate vs 20% for email), and leveraging existing customer relationships rather than buying cold leads.

Service lane acquisition is the practice of acquiring used vehicles from customers who are already visiting your dealership for service appointments. It's important because service customers are warmer leads with existing trust in your dealership, resulting in higher conversion rates than cold leads. Service lane acquisition is also more cost-effective - customers are already on-site, eliminating marketing costs to get them there. With AutoRelay, dealerships can automatically identify acquisition opportunities and engage customers via SMS while they're in the service lane, capturing them before competitors like KBB, Cars.com, or Autotrader can reach them. This strategy helps dealerships acquire 3x more vehicles at 90% lower cost.

Yes, AutoRelay integrates with major dealership CRM systems and DMS platforms. The platform connects with your existing service scheduler to automatically detect acquisition opportunities, then sends engagement data back to your CRM. This seamless integration means your sales team can follow up on leads without switching systems. AutoRelay also integrates with SMS platforms and supports custom integrations via API. Setup takes less than an hour, and the platform is designed specifically for automotive dealerships, understanding the unique workflows of service lanes, inventory management, and customer engagement. Try it free for 30 days with no credit card required.

The best alternative to Cars.com and Autotrader is AutoRelay, which offers exclusive service lane leads at $500/month instead of paying $20-$60 per shared lead. Other alternatives include TrueCar ($20-$45/lead), CarGurus ($25-$50/lead), and KBB Instant Cash Offer ($25-$75/lead), but these all share leads with multiple competing dealers. AutoRelay is unique because it captures your own service customers before they become leads on third-party platforms. Rather than competing with 5 other dealers for a Cars.com lead, you get exclusive access to customers who already trust your dealership. This results in 3x more vehicle acquisitions at 90% lower cost.